![](http://img.photobucket.com/albums/v642/shakespeares_sister/shakes2/haspep1.png)
![](http://img.photobucket.com/albums/v642/shakespeares_sister/shakes2/haspep2.png)
Dare for More? Pepsi, didn’t you know that hiring David Hasselhoff is in itself a counter-message to your own campaign? Please tell me these ads will only run in Germany.
Maybe they were impressed with his Hooked on a Feeling video.
(Hat tip Hollywood Rag.)
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