Shaker Mod aforalpha passed this one along to me—an advert called "Would You Whip It Out at Work?" for UrgentRx Critical Care Aspirin:
Two middle-aged white men are working in a warehouse, loading (or unloading?) boxes onto a pallet. White Man #1 turns to the camera and says, "Am I ready to whip it out? You betcha. I can feel my package in my pocket right now. Having it there makes me feel better. And if old man Dan here needed it, I wouldn't hesitate. I'd whip it out and give it to him." He reaches into his pocket as White Man #2 says, "Whoa whoa whoa whoa!" and holds up his hands. He pulls out a package of UrgentRx Critical Care Aspirin.Ha ha DO YOU GET IT?! It's FUNNY because it's like the guy is talking about whipping out HIS DICK, which would be a sexual assault, but he's really talking about whipping out MEDICINE. Ha ha OH MY ACHING SIDES.
Cut to graphics of the product, with a male voiceover saying, "UrgentRx Critical Care Aspirin. It's the flavored fast powder you take right away—" graphic of a disembodied female mouth sticking the tongue out to receive a dose of powder "—to help improve the odds of surviving a heart attack." The camera zooms in through the open mouth and we return to the men in the warehouse.
White Man #2 says, standing with his hand on White Man #1's shoulder, "You'd whip yours out and give it to me?"
White Man #1 pokes him in the chest and replies, "That's the kind of guy I am."
White Man #2 says, "Aww, thanks, man."
Cut to graphics reading: "Whip it out. Save a life." The male voiceover says, "Learn how to save your bacon at whipitouturx.com."
If you would like to contact UrgentRx and let them know that using sexual assault as a "hilarious" double-entendre in their advertising is a real bullshit move, you can contact them here, leave a note on their Facebook page, and/or tweet at them: @urgentRx.
Shakesville is run as a safe space. First-time commenters: Please read Shakesville's Commenting Policy and Feminism 101 Section before commenting. We also do lots of in-thread moderation, so we ask that everyone read the entirety of any thread before commenting, to ensure compliance with any in-thread moderation. Thank you.
blog comments powered by Disqus